The Toyota Prius hybrid car was first introduced as a production model in Japan in 1997, and then in the US in 2000. It has taken the green motoring world by storm and is the most popular hybrid car around. Even Hollywood film stars like Cameron Diaz are getting in on the act and increasing their green credentials by owning a Toyota Prius hybrid car.

This small, though not unworkably so, symbol of automotive innovation is fast becoming the ultimate environmentally awareness fashion accessory. But the Toyota Prius hybrid car is far more than just an ecological accoutrement. It is the first and still leader in its field. The demand for this vehicle is so great that Toyota is even now trying to keep up with the orders.